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Apple Store Online UK

Please note: Unless you are notified otherwise, no rewards are given on new products when launched or when completing a purchase via the app. Products not eligible for rewards are: the new MacBook Pro 14' and 16', new iMac, new Mac mini, iPhone 16, iPhone 16 Plus, iPhone 16 Pro, iPhone 16 Pro Max, Apple Watch Series 10, Apple Vision Pro and all Apple Vision Pro accessories, Apple Pro Display XDR, gift cards, gift wrap, Apple Developer Programs, AppleCare+ monthly subscription, subscription to Apple TV and renewals, shipping and on purchases made through ‘'University, or other Higher Education establishment' or "Employee Purchase Program Store. Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch and Apple TV. Visit Apple Online Store to discover the latest products and accessories with fast, free delivery and effortless returns. • Pay monthly for iPhone at 0% APR. Plus, trade in to lower your monthly payments. terms apply** • Trade in your eligible device for credit towards your next purchase, or get an Apple Store Gift Card you can use anytime. If your device isn’t worth credit, we’ll recycle it responsibly for free. • Buy online and pick up in an Apple store near you - usually within an hour. • Delivery that’s fast and free. Apple offers next-day delivery on any in-stock items ordered by 8pm Monday to Friday, or 6pm on Saturday. Delivery is free for everything else. • Effortless returns. If you need to return something, send it back for free, or drop it off at any Apple Store or Pickup Point. For eligible products, you have up to 14 calendar days from the time you receive your order to initiate a return. • Education pricing is available for students and teachers at Apple online or in store. • You can personalise your new iPad and AirPods with free engraving at the Apple Online Store. • Choose from a wide range of made for Apple accessories. • Get Apple TV+ for three months when you purchase a new iPhone, iPad, iMac or Apple TV • Get Fitness+ free for three months when you buy an Apple Watch

Purchase conditions

Please note: Unless you are notified otherwise, no rewards are given on new products when launched or when completing a purchase via the app.
Products not eligible for rewards are: new MacBook Pro 14' and 16', the new iMac, new Mac mini, iPhone 16, iPhone 16 Plus, iPhone 16 Pro, iPhone 16 Pro Max, Apple Watch Series 10, Apple Vision Pro and all Apple Vision Pro accessories, Apple Pro Display XDR, gift cards, gift wrap, Apple Developer Programs, AppleCare+ monthly subscription, subscription to Apple TV and renewals, shipping and on purchases made through ‘'University, or other Higher Education establishment' or "Employee Purchase Program Store". Apple sells and ships products to end user customers only; you may not purchase for resale. Eligible only to a customer for up to five (5) units per eligible product/category (including iMac, iPad, Macbook, Apple Watch and all other products/categories available on Apple Store Online), except iPhone, in which case only two (2) units within a thirty-day (30-day) period are eligible.

Apple reserves the final right to refuse rewards should they suspect a transaction being trader’s activity. This applies to all products sold on Apple. Rewards are issued by us, not Apple. In order to qualify for rewards you must complete your purchase within the same session you start the purchase without exiting your browser.

Opening a new tab or returning later will result in cash back/ points not tracking.

Stated reward is for purchasing:

All-new MacBook Air 12" and 15" M3, New MacBook Pro 14” and 16”, the new iMac 24”, Mac Studio with M2 Max and M2 Ultra, Mac Pro with M2 Ultra,, 15-inch MacBook Air with M2, Mac mini with M2 and M2 Pro, HomePod (2nd Gen), MacBook Air M2, MacBook Pro 13-inch M2, Mac Studio, MacBook Pro M1 Pro and M1 Max 14-inch and 16ich, iMac 24” M1, updated iMac 27-inch, Mac Pro, New MacBook Air with M1, 13-inch MacBook Pro with M1, Mac mini with M1 ,MacBook Air, MacBook Pro 13-Inch model, MacBook Pro 16-Inch model, iMac Pro
iPhone 15 Pro, iPhone 15 Pro Max, iPhone 15, iPhone 15 Plus, iPhone 14 and 14 Plus in Yellow, iPhone 14 Pro Max, iPhone 14 Pro, iPhone 14, iPhone 14 Plus, iPhone SE 3rd generation, iPhone 13, iPhone 13 Mini, iPhone 13 Pro, iPhone 13 Pro Max, iPhone 12 Pro, iPhone 12 Pro Max, iPhone 12, iPhone 12 mini, iPhone 11, iPhone 11 Pro. iPhone 11 Pro Max, iPhone XR, iPhone SE
iPad mini with A17 Pro Chip, Redesigned iPad Air 11” and 13”, iPad (10th Gen), iPad Pro 11-inch, iPad Pro 12.9-inch, iPad Pro 13” and 11” with Apple M4 chip, iPad (9th generation), iPad Air, iPad mini, iPad Pro M1, iPad Air
AirPods 4, AirPods Pro with USB-C, AirPods Pro (2nd generation), AIrPods (3rd generation),
Special-edition Apple Watch Black Unity Sport Loop, Apple Watch Ultra, Apple Watch Series 8, Apple Watch Ultra 2, Apple Watch Series 9, Apple Watch SE, Apple Watch Series 7, Apple Watch Series 6, Apple Watch SE, Apple Watch Edition, Apple Watch Series 3, Apple Watch Series 5
Apple TV 4K, Apple TV HD, Siri Remote
Accessories including Magic Keyboard, Magic Mouse, Magic Trackpad, Smart Folio for iPad mini, Apple Watch bands, new iPhone Accessories, new chargers and new AirTag accessories, Apple Pencil Pro, Magic Keyboard for iPad Pro and iPad Air, iPhone cases and Watch bands, New watch bands, iPhone cases, AirTag accessories, Studio Display, Siri Remote for Apple TV, USB-C to MagSafe Cable (2m), iPhone + Watch Charging Dock and the Otterbox iPhone 15 Anti-reflective Glass screen protector, iPad Accessories including Apple Pencil and Smart Folio for iPad Pro and iPad (10th Gen), Apple AirTag, AirTag Hermès, AirPods Max, AirPods Pro, AirPods, HomePod, HomePod mini, Beats Flex, Beats, BeatsX earphones, Apple Pencil, Smart Cover for iPad, new Smart Folio for iPad mini, iPhone Leather Wallet with MagSafe, MagSafe Charger and MagSafe Duo Charger

Purchase date shown in your transaction history is the shipment date instead of order date.
Purchases are reported once an item is shipped, if the reward amount is lower than expected it may be due to an item not yet being shipped. Please allow 5 working days once all items have been shipped before raising a query.

Please note rewards are applicable for orders of:

Effective 14 November 2024 orders of the AirPods 4 are eligible for rewards
Effective 15 October 2024 orders of the iPad mini with A17 Pro Chip and Smart Folio for iPad mini are eligible for rewards
Effective 9 September 2024 orders of the Apple Watch bands, new iPhone Accessories, new chargers and new AirTag accessories, are eligible for rewards
Effective 17 June 2024 orders of the iPad Pro 13” and 11” with Apple M4 chip, are eligible for rewards
Effective 10 June 2024 orders of the redesigned iPad Air 11” and 13”, are eligible for rewards
Effective 18 March 2024 orders of the all-new MacBook Air 12" and 15" M3, are eligible for rewards
Effective 8 February 2024 orders of new MacBook Pro 14” and 16”, the new iMac 24” are eligible for rewards
Effective 17 January 2024 orders of iPhone 15 Pro, iPhone 15 Pro Max are eligible for rewards
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Rewards are not calculated on postage / handling / delivery costs or associated purchase taxes in your region (This may include but not be limited to VAT, GST etc).